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Apparel / Pants / Zoo York

In 1993, skateboarders Eli Gessner, Rodney Smith, and Adam Schatz founded the East Coast's first lifestyle brand that was influenced solely by skateboarding. Zoo York captures the dark and gritty feel of the New York's city streets, and incorporates that aspect into all of their products. What started as only a skateboard deck company, has evolved into a full blown streetwear company.